Bravery goes green

Keeping it plastic free

We’re proud to announce that all our packaging — from the smallest labels to the biggest shipping boxes — is totally environmentally friendly with zero plastic. That’s our commitment! We’ve spent a long time searching for ethical, eco-friendly packaging that works for our brand and is kind to the planet.

“...all our packaging — from the smallest labels to the biggest shipping boxes — is totally environmentally friendly with zero plastic.”

Planet-friendly packaging

If you’ve already shopped with us, you know we take pride in our packaging. We use brown cardboard boxes and sturdy brown paper mailing bags that are easily recyclable —  complete with our hand-printed logo.

Instead of bubble wrap and other plastic protective materials we use recycled and shredded paper. Even our price tags, which are designed by hand, in-house, are 100% biodegradable.


Taking printing in-house

To have better quality control and to eliminate waste, Bravery have moved to in-house printing instead of outsourcing. We bought new heat presses, new vinyl and direct-to-garment printers. We love hand-making our products knowing that we did all we could to minimise our impact on the environment.


We are a small business but with big ambitions, and proud to be able to make these claims and do our bit for something that affects all of us. Thank you to all of you who reuse and recycle our packaging, it makes a world of difference.